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Sponsorship

Put your brand in the game

Enea AZS Politechnika Poznań are the 2025/26 Polish runners-up, playing in the PGE Basket Liga Kobiet and the EuroCup Women 2026/27. Every partnership is tailored – we agree the scope of benefits and the value of cooperation together, based on your company’s goals.

The club in the media

Season 2025/26 in numbers – from independent media monitoring.

media publications
5,900
publication reach
52.5m
advertising value equivalent (AVE)
PLN 13.3m
in national media
54%

Where we are covered

  • online36%
  • social media35%
  • radio17%
  • press8%
  • TV4%

Source: Instytut Monitorowania Mediów (IMM), media report for Enea AZS Politechnika Poznań, season 2025/26. AVE – estimated value of coverage priced as advertising space.

Club Facebook page · 1 Jan – 17 Oct 2026

followers
20,496
content views
8.5m
unique viewers
1.0m
interactions
124k

26.6% of followers live in Poznań, 45.7% are women. Views include organic and promoted reach. Source: Meta Business Suite.

Why AZS

  • Top level

    Poland’s top women’s league and European cups. Games against leading teams from Poland and Europe, covered by national media.

  • Poznań and Wielkopolska

    A club from academic Poznań with a strong presence in regional radio, press and TV.

  • Academy

    We train girls from the youngest teams up to the women’s 1st division. Supporting the Academy is a tangible local social project.

  • Women’s sport

    A growing sport with values brands like to share: teamwork, ambition, fair play.

  • Wspólne zdjęcie drużyny Enea AZS i sztabu przed meczem EuroCup Women w Tortonie.
  • Feyonda Fitzgerald (2) mija w dryblingu zawodniczkę Lublina.
  • Gmrice Davis (5) i Laura Miškinienė (21) walczą o piłkę na zbiórce pod koszem.
  • Zawodniczka Enea AZS walczy o piłkę z zawodniczką Zagłębia przy linii bocznej.
Hala Centrum Sportu Politechniki Poznańskiej w dniu meczu: kibice na trybunach, cheerleaderki z flagami klubu
Arena

1,050 seats

Home games are played at the Poznań University of Technology Sports Centre. Game day means fans, atmosphere, entertainment and broadcasts – with your brand at the centre of it.

Partnership options

They can be combined and scaled – from a local business to a strategic sponsor.

  1. 01

    Strategic sponsor

    Maximum visibility: game kit, arena and all club materials, marketing rights and joint campaigns.

  2. 02

    Game sponsor

    A home game presented by your brand: previews, arena exposure, fan activations and invitations for your guests.

  3. 03

    Player partner

    Support a specific player – logo on training and warm-up kit, joint activities agreed with the player.

  4. 04

    Academy partner

    Support girls’ basketball training: equipment, tournaments, camps. A CSR project with a measurable local impact.

  5. 05

    Service partner

    Provide products or services the team needs, and the club gives your brand visibility. Settlement is set out in the contract.

Building your package

A starting point – together we choose what serves your goals best.

Visibility

  • logo on game, training and warm-up kit
  • banners and advertising in the arena on game day
  • logo on tickets, season tickets and printed materials

Media & digital

  • presence on the club website and social media
  • video and photo content featuring the team
  • press releases and a partnership press conference

Game day

  • game sponsor title
  • fan contests and activations
  • invitations and VIP seats for your guests

Relations & CSR

  • meetings with players and coaches
  • team appearances at company events
  • employee programmes and Academy support

In EuroCup Women games, arena and broadcast exposure is governed by FIBA Europe regulations – benefits for European games are discussed separately.

How we start

  1. ConversationWe get to know your company, goals and audience.
  2. ProposalWe prepare a set of benefits and an individual quote.
  3. Contract & kick-offWe agree the schedule of activities for the season.
  4. ReviewAfter the season we go through the results together.

FAQ

Why is there no price list?

Each partnership is quoted individually – depending on the benefits, duration and competitions involved.

Can a small business become a partner?

Yes. Options are scalable – from supporting a single game or the Academy to a full-season package.

Can we join mid-season?

Yes, we will adapt the scope to the stage of the season and the schedule.

Can we support only the Academy?

Yes. Supporting youth training is a separate, stand-alone form of partnership.

Sponsorship

Let’s talk partnership

Call or write – we will prepare a proposal for your company.

Sponsorship
Łukasz ZarzyckiVice-President (Sport)